Wakanda Forever Marketing Strategy

As part of the marketing campaign, Black Panther Wakanda Forever has mobilized a grassroots marketing movement.

The Strategy Behind Wakanda Forever

Neeraj Chopra shared a promotional video in which he can be seen throwing a javelin in the air, indicating that he is all set for the mega battle war to reclaim Wakanda. Black Panther is produced by Marvel. Wakanda’s people use javelins as weapons. Olympic Gold medallist and India’s pride Neeraj Chopra is doing a promotion for Black Panther because of the following reasons:
•India is a huge market for any film to do great business and therefore marketing well in India has become a pre-requisite for any film to do mammoth global business. Since India won its first Olympic gold in Javelin and Neeraj Chopra rose to fame and got immense love from the audience due to his dedicated and sincere image.
• Incidentally Javelin looks like the weapon used to reclaim Wakanda in Black Panther hence the relevancy of Neeraj Chopra increased many folds.

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